MGT-401: Strategic marketing & technology commercializationThis course teaches students the power of building and implementing marketing strategies in order to help businesses to commercialize successfully their technological innovations.
It offers a large overview of modern marketing and is not suited for stude ...
MGT-532: Marketing & sustainability in a digital worldThe goal of this course is to understand the key role that marketing could be playing when firms seek to develop sustainable strategies : a positive force of change. This, however, will require a substantial re-orientation of current practices. Come with a ...
MGT-201: Introduction to entrepreneurshipThis course provides an introduction to the field of entrepreneurship, in particular the process of new venture creation and the commercialization of technologies. It integrates theories of entrepreneurship with a practical, process-based
project, where st ...
MGT-413: Entrepreneurship & new venture strategyA foundational course on the science and practice of launching new ventures. The purpose is to study and experience the first stages of the entrepreneurial process: from the identification of promising opportunities to the development of a viable and innov ...
MGT-425: Strategic management of innovationThe purpose of this course is to describe innovation and how it impacts business dynamics. It also aims to teach students how to think strategically and holistically about technological innovation, new product development and market deployment. ...
MATH-463: Mathematical modelling of behaviorDiscrete choice models allow for the analysis and prediction of individuals' choice behavior. The objective of the course is to introduce both methodological and applied aspects, in the field of marketing, transportation, and finance. ...
AR-302(ah): Théorie et critique du projet BA6 (Malterre-Barthes)How is architecture made? 'Revolutionize Construction' unpacks the political economy of construction, examining who commissions, finances, and builds, and interrogating architects' roles. It explores how these systems might be revolutionized to enable the ...
CS-500: AI product managementThe course focuses on the development of real-word AI/ML products. It is intended for students who have acquired a theoretical background in AI/ML and are interested in applying that toward developing AI/ML-oriented products. ...
CS-491: Introduction to IT consultingThis course is an introduction to the alignment of enterprise needs with the possibilities offered by Information Technology (IT). Using a simulated business case, we explore how to define the requirements for an IT service that matches stakeholders explic ...
HUM-381: Colour psychologyThe media frequently report on how color influences one's emotions and well-being. We teach students basic skills to critically understand and interpret these claims analyzing empirical studies in affective color psychology. ...
