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Lecture

Technologies, Innovations and Emerging Markets: Semester Project Workshop Presentations

Description

This lecture covers various topics related to technologies, innovations, and emerging markets, including the development of new services, customer relations, and the business model canvas. It also discusses the challenges and opportunities in the field, such as population control technologies, autonomous electric vehicles, and sustainable energy solutions.

Instructor

Marc Laperrouza

Marc is a scientist and lecturer at the Swiss Federal Institute of Technology (EPFL) and at the University of Lausanne (HEC). Marc obtained his PhD on China's telecommunication reforms from the London School of Economics. He holds a Master Degree in International Management (HEC, 1997) and an undergraduate degree in Business Management from the University of Lausanne (1993). He studied Chinese Language and Economics for two years at Fudan University, Shanghai (1993-1995) and one semester at the Richard Ivey School of Business, University of Western Ontario, Canada (1996). Marc was previously senior research associate at EPFL working on the coherence between institutional and technological governance in infrastructures (2007-2011). In a former life, he worked as a research analyst at Swiss Re and at McKinseys Business Technology Office. He served as deputy director and senior advisor to the Evian Group, a think tank based at IMD (Lausanne, Switzerland) and lectures regularly on China and emerging markets at undergraduate, graduate and executive levels. Marc contributes frequently to Swiss media. He is the Founder and President of the bonopro association and recipient of the Swiss Re Civilian Service Prize (2011).

Official source

Related concepts (32)

Innovation

Innovation is the practical implementation of ideas that result in the introduction of new goods or services or improvement in offering goods or services. ISO TC 279 in the standard ISO 56000:2020 defines innovation as "a new or changed entity realizing or redistributing value". Others have different definitions; a common element in the definitions is a focus on newness, improvement, and spread of ideas or technologies.

Customer relationship management

Customer relationship management (CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information. CRM systems compile data from a range of different communication channels, including a company's website, telephone (which many softwares come with a softphone), email, live chat, marketing materials and more recently, social media.

Emerging technologies

Emerging technologies are technologies whose development, practical applications, or both are still largely unrealized. These technologies are generally new but also include older technologies finding new applications. Emerging technologies are often perceived as capable of changing the status quo. Emerging technologies are characterized by radical novelty (in application even if not in origins), relatively fast growth, coherence, prominent impact, and uncertainty and ambiguity.

Technology

Technology is the application of knowledge for achieving practical goals in a reproducible way. The word technology can also mean the products resulting from such efforts, including both tangible tools such as utensils or machines, and intangible ones such as software. Technology plays a critical role in science, engineering, and everyday life. Technological advancements have led to significant changes in society.

Diffusion of innovations

Diffusion of innovations is a theory that seeks to explain how, why, and at what rate new ideas and technology spread. The theory was popularized by Everett Rogers in his book Diffusion of Innovations, first published in 1962. Rogers argues that diffusion is the process by which an innovation is communicated over time among the participants in a social system. The origins of the diffusion of innovations theory are varied and span multiple disciplines.

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