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MGT-532: Marketing & sustainability in a digital world

Summary

The goal of this course is to understand the key role that marketing could be playing when firms seek to develop sustainable strategies : a positive force of change. This, however, will require a substantial re-orientation of current practices. Come with an open mind!

Lectures

Instructor

Frédéric Pierre Dalsace

Official source

https://edu.epfl.ch/coursebook/en/marketing-sustainability-in-a-digital-world-MGT-532

Moodle Page

http://go.epfl.ch/MGT-532

About this result

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Summary

Lectures

Instructor

Frédéric Pierre Dalsace

Official source

https://edu.epfl.ch/coursebook/en/marketing-sustainability-in-a-digital-world-MGT-532

Moodle Page

http://go.epfl.ch/MGT-532

About this result

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