Over the past decade, supply chain management has drawn enormous attention by industry and academia alike. Given an increasingly global economy, pronounced trends towards outsourcing and advances in information technology, more and more complex business re ...
This course provides an introduction to the field of entrepreneurship, in particular the process of new venture creation and the commercialization of technologies. It integrates theories of entrepreneurship with a practical, process-based
project, where st ...
This course will cover all the aspects of product design and system engineering from learning relevant methods to the actual implementation in a hands-on practice of product development. ...
Introduction to the economics of information and its strategic ramifications. The main objectives are to use economic theory to understand strategic interactions in the presence of uncertainty, estimate the value of information, and to analyze competitive ...
This course teaches students the power of building and implementing marketing strategies in order to help businesses to commercialize successfully their technological innovations.
It offers a large overview of modern marketing and is not suited for stude ...