This course provides an introduction to the field of entrepreneurship, in particular the process of new venture creation and the commercialization of technologies. It integrates theories of entrepreneurship with a practical, process-based
project, where st ...
The goal of this course is to understand the key role that marketing could be playing when firms seek to develop sustainable strategies : a positive force of change. This, however, will require a substantial re-orientation of current practices. Come with a ...
Ce cours propose de partir des paradigmes de la durabilité et d'en décliner les conséquences sociales et politiques contemporaines. Nous allons adopter une approche critique des diverses théorisations, nous saisirons les acteurs qui en font la promotion et ...
The objective of the course is to provide participants with accounting mechanisms for understanding and anaalyzing the financial statements of a company. ...
This course teaches students the power of building and implementing marketing strategies in order to help businesses to commercialize successfully their technological innovations.
It offers a large overview of modern marketing and is not suited for stude ...
How is architecture made? 'Revolutionize Construction' unpacks the political economy of construction, examining who commissions, finances, and builds, and interrogating architects' roles. It explores how these systems might be revolutionized to enable the ...
The aims of the course are to explain how information helps investors to analyze the financial profile of a company, and to provide analytical tools for assisting managers in evaluating various decisions within economic organizations.Summary (fr)?Cont ...