Target marketA target market, also known as serviceable obtainable market (SOM), is a group of customers within a business's serviceable available market at which a business aims its marketing efforts and resources. A target market is a subset of the total market for a product or service. The target market typically consists of consumers who exhibit similar characteristics (such as age, location, income or lifestyle) and are considered most likely to buy a business's market offerings or are likely to be the most profitable segments for the business to service by OCHOM Once the target market(s) have been identified, the business will normally tailor the marketing mix (4 Ps) with the needs and expectations of the target in mind.
Fundamental groupIn the mathematical field of algebraic topology, the fundamental group of a topological space is the group of the equivalence classes under homotopy of the loops contained in the space. It records information about the basic shape, or holes, of the topological space. The fundamental group is the first and simplest homotopy group. The fundamental group is a homotopy invariant—topological spaces that are homotopy equivalent (or the stronger case of homeomorphic) have isomorphic fundamental groups.
Harris affine region detectorIn the fields of computer vision and , the Harris affine region detector belongs to the category of feature detection. Feature detection is a preprocessing step of several algorithms that rely on identifying characteristic points or interest points so to make correspondences between images, recognize textures, categorize objects or build panoramas. The Harris affine detector can identify similar regions between images that are related through affine transformations and have different illuminations.
Power-line communicationPower-line communication (also known as power-line carrier), abbreviated as PLC, carries data on a conductor that is also used simultaneously for AC electric power transmission or electric power distribution to consumers. A wide range of power-line communication technologies are needed for different applications, ranging from home automation to Internet access which is often called broadband over power lines (BPL).
Computer engineeringComputer engineering (CoE or CpE) is a branch of electronic engineering and computer science that integrates several fields of computer science and electronic engineering required to develop computer hardware and software. Computer engineers require training in electronic engineering, computer science, hardware-software integration, software design, and software engineering. It uses the techniques and principles of electrical engineering and computer science, and can encompass areas such as artificial intelligence (AI), robotics, computer networks, computer architecture and operating systems.
Integrated circuit designIntegrated circuit design, or IC design, is a sub-field of electronics engineering, encompassing the particular logic and circuit design techniques required to design integrated circuits, or ICs. ICs consist of miniaturized electronic components built into an electrical network on a monolithic semiconductor substrate by photolithography. IC design can be divided into the broad categories of digital and analog IC design. Digital IC design is to produce components such as microprocessors, FPGAs, memories (RAM, ROM, and flash) and digital ASICs.
Depth perceptionDepth perception is the ability to perceive distance to objects in the world using the visual system and visual perception. It is a major factor in perceiving the world in three dimensions. Depth perception happens primarily due to stereopsis and accommodation of the eye. Depth sensation is the corresponding term for non-human animals, since although it is known that they can sense the distance of an object, it is not known whether they perceive it in the same way that humans do. Depth perception arises from a variety of depth cues.
Super-resolution imagingSuper-resolution imaging (SR) is a class of techniques that enhance (increase) the of an imaging system. In optical SR the diffraction limit of systems is transcended, while in geometrical SR the resolution of digital is enhanced. In some radar and sonar imaging applications (e.g. magnetic resonance imaging (MRI), high-resolution computed tomography), subspace decomposition-based methods (e.g. MUSIC) and compressed sensing-based algorithms (e.g., SAMV) are employed to achieve SR over standard periodogram algorithm.
Targeted advertisingTargeted advertising is a form of advertising, including online advertising, that is directed towards an audience with certain traits, based on the product or person the advertiser is promoting. These traits can either be demographic with a focus on race, economic status, sex, age, generation, level of education, income level, and employment, or psychographic focused on the consumer values, personality, attitude, opinion, lifestyle and interest.
Computer keyboardA computer keyboard is a peripheral input device modeled after the typewriter keyboard which uses an arrangement of buttons or keys to act as mechanical levers or electronic switches. Replacing early punched cards and paper tape technology, interaction via teleprinter-style keyboards have been the main input method for computers since the 1970s, supplemented by the computer mouse since the 1980s. Keyboard keys (buttons) typically have a set of characters engraved or printed on them, and each press of a key typically corresponds to a single written symbol.
Target audienceA target audience is the intended audience or readership of a publication, advertisement, or other message catered specifically to said intended audience. In marketing and advertising, it is a particular group of consumer within the predetermined target market, identified as the targets or recipients for a particular advertisement or message. Businesses that have a wide target market will focus on a specific target audience for certain messages to send, such as The Body Shops Mother's Day advertisements, which were aimed at the children and spouses of women, rather than the whole market which would have included the women themselves.
Profiling (information science)In information science, profiling refers to the process of construction and application of s generated by computerized data analysis. This is the use of algorithms or other mathematical techniques that allow the discovery of patterns or correlations in large quantities of data, aggregated in databases. When these patterns or correlations are used to identify or represent people, they can be called profiles.
