PersonalizationPersonalization (broadly known as customization) consists of tailoring a service or a product to accommodate specific individuals, sometimes tied to groups or segments of individuals. A wide variety of organizations use personalization to improve customer satisfaction, digital sales conversion, marketing results, branding, and improved website metrics as well as for advertising. Personalization is a key element in social media and recommender systems. Personalization is affecting every sector of society—work, leisure, and citizenship.
Personalized marketingPersonalized marketing, also known as one-to-one marketing or individual marketing, is a marketing strategy by which companies leverage data analysis and digital technology to deliver individualized messages and product offerings to current or prospective customers. Advancements in data collection methods, analytics, digital electronics, and digital economics, have enabled marketers to deploy more effective real-time and prolonged customer experience personalization tactics.
F Sharp (programming language)F# (pronounced F sharp) is a functional-first, general-purpose, strongly typed, multi-paradigm programming language that encompasses functional, imperative, and object-oriented programming methods. It is most often used as a cross-platform Common Language Infrastructure (CLI) language on .NET, but can also generate JavaScript and graphics processing unit (GPU) code. F# is developed by the F# Software Foundation, Microsoft and open contributors. An open source, cross-platform compiler for F# is available from the F# Software Foundation.
Scala (programming language)Scala (ˈskɑːlə ) is a strong statically typed high-level general-purpose programming language that supports both object-oriented programming and functional programming. Designed to be concise, many of Scala's design decisions are aimed to address criticisms of Java. Scala source code can be compiled to Java bytecode and run on a Java virtual machine (JVM). Scala can also be compiled to JavaScript to run in a browser, or directly to a native executable.
Chisel (programming language)The Constructing Hardware in a Scala Embedded Language (Chisel) is an open-source hardware description language (HDL) used to describe digital electronics and circuits at the register-transfer level. Chisel is based on Scala as an embedded domain-specific language (DSL). Chisel inherits the object-oriented and functional programming aspects of Scala for describing digital hardware. Using Scala as a basis allows describing circuit generators. High quality, free access documentation exists in several languages.
Class (computer programming)In object-oriented programming, a class is an extensible program-code-template for creating objects, providing initial values for state (member variables) and implementations of behavior (member functions or methods). In many languages, the class name is used as the name for the class (the template itself), the name for the default constructor of the class (a subroutine that creates objects), and as the type of objects generated by instantiating the class; these distinct concepts are easily conflated.
Value (computer science)In computer science and software programming, a value is the representation of some entity that can be manipulated by a program. The members of a type are the values of that type. The "value of a variable" is given by the corresponding mapping in the environment. In languages with assignable variables, it becomes necessary to distinguish between the r-value (or contents) and the l-value (or location) of a variable. In declarative (high-level) languages, values have to be referentially transparent.
Conditional (computer programming)In computer science, conditionals (that is, conditional statements, conditional expressions and conditional constructs) are programming language commands for handling decisions. Specifically, conditionals perform different computations or actions depending on whether a programmer-defined Boolean condition evaluates to true or false. In terms of control flow, the decision is always achieved by selectively altering the control flow based on some condition (apart from the case of branch predication).
Heuristic (computer science)In mathematical optimization and computer science, heuristic (from Greek εὑρίσκω "I find, discover") is a technique designed for problem solving more quickly when classic methods are too slow for finding an exact or approximate solution, or when classic methods fail to find any exact solution. This is achieved by trading optimality, completeness, accuracy, or precision for speed. In a way, it can be considered a shortcut.
Comment programmingComment programming, also known as comment-driven development (CDD), is a (mostly) satirical software development technique that is heavily based on commenting out code. In comment programming, the comment tags are not used to describe what a certain piece of code is doing, but rather to stop some parts of the code from being executed. The aim is to have the commented code at the developer's disposal at any time it might be needed. This is especially useful when the requirements change rapidly.
Variable (computer science)In computer programming, a variable is an abstract storage location paired with an associated symbolic name, which contains some known or unknown quantity of data or object referred to as a value; or in simpler terms, a variable is a named container for a particular set of bits or type of data (like integer, float, string etc...). A variable can eventually be associated with or identified by a memory address. The variable name is the usual way to reference the stored value, in addition to referring to the variable itself, depending on the context.
Return statementIn computer programming, a return statement causes execution to leave the current subroutine and resume at the point in the code immediately after the instruction which called the subroutine, known as its return address. The return address is saved by the calling routine, today usually on the process's call stack or in a register. Return statements in many programming languages allow a function to specify a return value to be passed back to the code that called the function.
