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Concept

Advertising management

Publications associées (6)

Data-Driven Behaviour Estimation in Parametric Games

Anna Maria Maddux, Nicolò Pagan

A central question in multi-agent strategic games deals with learning the underlying utilities driving the agents' behaviour. Motivated by the increasing availability of large data-sets, we develop an unifying data-driven technique to estimate agents' util ...

Elsevier2023

Scrub: Online TroubleShooting for Large Mission-Critical Applications

Willy Zwaenepoel

Scrub is a troubleshooting tool for distributed applications that operate under strict SLOs common in production environments. It allows users to formulate queries on events occurring during execution in order to assess the correctness of the application’s ...

2018

Scale-adaptive media item segmentation technique

Radhakrishna Achanta

The present invention concerns a method of segmenting a media item comprising media elements. The method comprises: selecting a first seed media element for a first cluster of media elements, referred to hereinafter as a first adaptel; selecting a second s ...

2017

Scalable Collaborative Bayesian Preference Learning

Matthias Seeger, Mohammad Emtiyaz Khan, Young Jun Ko

Learning about users’ utilities from preference, discrete choice or implicit feedback data is of integral importance in e-commerce, targeted advertising and web search. Due to the sparsity and diffuse nature of data, Bayesian approaches hold much promise, ...

2014

Security, Privacy and Economics of Online Advertising

Nevena Vratonjic

Online advertising is at the core of today’s Web: it is the main business model, generating large annual revenues expressed in tens of billions of dollars that sponsor most of the online content and services. Online advertising consists of delivering marke ...

EPFL2013

Security Games in Online Advertising: Can Ads Help Secure the Web?

Jean-Pierre Hubaux, Nevena Vratonjic

Some ISPs are trying to become part of the online advertising market. Such ISPs either: (i) cooperate with online advertising entities (e.g., ad networks) by providing users’ private information to achieve better ad targeting in exchange for a share of the ...

2010

Publications associées (6)