Target marketA target market, also known as serviceable obtainable market (SOM), is a group of customers within a business's serviceable available market at which a business aims its marketing efforts and resources. A target market is a subset of the total market for a product or service. The target market typically consists of consumers who exhibit similar characteristics (such as age, location, income or lifestyle) and are considered most likely to buy a business's market offerings or are likely to be the most profitable segments for the business to service by OCHOM Once the target market(s) have been identified, the business will normally tailor the marketing mix (4 Ps) with the needs and expectations of the target in mind.
Target audienceA target audience is the intended audience or readership of a publication, advertisement, or other message catered specifically to said intended audience. In marketing and advertising, it is a particular group of consumer within the predetermined target market, identified as the targets or recipients for a particular advertisement or message. Businesses that have a wide target market will focus on a specific target audience for certain messages to send, such as The Body Shops Mother's Day advertisements, which were aimed at the children and spouses of women, rather than the whole market which would have included the women themselves.
Spark gapA spark gap consists of an arrangement of two conducting electrodes separated by a gap usually filled with a gas such as air, designed to allow an electric spark to pass between the conductors. When the potential difference between the conductors exceeds the breakdown voltage of the gas within the gap, a spark forms, ionizing the gas and drastically reducing its electrical resistance. An electric current then flows until the path of ionized gas is broken or the current reduces below a minimum value called the "holding current".
Object modelIn computing, object model has two related but distinct meanings: The properties of objects in general in a specific computer programming language, technology, notation or methodology that uses them. Examples are the object models of Java, the Component Object Model (COM), or Object-Modeling Technique (OMT). Such object models are usually defined using concepts such as class, generic function, message, inheritance, polymorphism, and encapsulation.
Object-oriented programmingObject-Oriented Programming (OOP) is a programming paradigm based on the concept of "objects", which can contain data and code. The data is in the form of fields (often known as attributes or properties), and the code is in the form of procedures (often known as methods). A common feature of objects is that procedures (or methods) are attached to them and can access and modify the object's data fields. In this brand of OOP, there is usually a special name such as or used to refer to the current object.
Fire-control radarA fire-control radar (FCR) is a radar that is designed specifically to provide information (mainly target azimuth, elevation, range and range rate) to a fire-control system in order to direct weapons such that they hit a target. They are sometimes known as narrow beam radars, targeting radars, or in the UK, gun-laying radars. If the radar is used to guide a missile, it is often known as a target illuminator or illuminator radar.
Fire-control systemA fire-control system (FCS) is a number of components working together, usually a gun data computer, a director and radar, which is designed to assist a ranged weapon system to target, track, and hit a target. It performs the same task as a human gunner firing a weapon, but attempts to do so faster and more accurately. Ship gun fire-control system The original fire-control systems were developed for ships. The early history of naval fire control was dominated by the engagement of targets within visual range (also referred to as direct fire).
Object compositionIn computer science, object composition and object aggregation are closely related ways to combine objects or data types into more complex ones. In conversation the distinction between composition and aggregation is often ignored. Common kinds of compositions are objects used in object-oriented programming, tagged unions, sets, sequences, and various graph structures. Object compositions relate to, but are not the same as, data structures.
Common Object Request Broker ArchitectureThe Common Object Request Broker Architecture (CORBA) is a standard defined by the Object Management Group (OMG) designed to facilitate the communication of systems that are deployed on diverse platforms. CORBA enables collaboration between systems on different operating systems, programming languages, and computing hardware. CORBA uses an object-oriented model although the systems that use the CORBA do not have to be object-oriented. CORBA is an example of the distributed object paradigm.
Far side of the MoonThe far side of the Moon is the lunar hemisphere that always faces away from Earth, opposite to the near side, because of synchronous rotation in the Moon's orbit. Compared to the near side, the far side's terrain is rugged, with a multitude of impact craters and relatively few flat and dark lunar maria ("seas"), giving it an appearance closer to other barren places in the Solar System such as Mercury and Callisto. It has one of the largest craters in the Solar System, the South Pole–Aitken basin.
Near side of the MoonThe near side of the Moon is the lunar hemisphere that always faces towards Earth, opposite to the far side. Only one side of the Moon is visible from Earth because the Moon rotates on its axis at the same rate that the Moon orbits the Earth—a situation known as tidal locking. The Moon is directly illuminated by the Sun, and the cyclically varying viewing conditions cause the lunar phases. Sometimes the dark portion of the Moon is faintly visible due to earthshine, which is indirect sunlight reflected from the surface of Earth and onto the Moon.
Spark-gap transmitterA spark-gap transmitter is an obsolete type of radio transmitter which generates radio waves by means of an electric spark. Spark-gap transmitters were the first type of radio transmitter, and were the main type used during the wireless telegraphy or "spark" era, the first three decades of radio, from 1887 to the end of World War I. German physicist Heinrich Hertz built the first experimental spark-gap transmitters in 1887, with which he proved the existence of radio waves and studied their properties.
