Open accessOpen access (OA) is a set of principles and a range of practices through which research outputs are distributed online, free of access charges or other barriers. Under some models of open access publishing, barriers to copying or reuse are also reduced or removed by applying an open license for copyright. The main focus of the open access movement is "peer reviewed research literature". Historically, this has centered mainly on print-based academic journals.
Web analyticsWeb analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage. Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research and assess and improve website effectiveness. Web analytics applications can also help companies measure the results of traditional print or broadcast advertising campaigns. It can be used to estimate how traffic to a website changes after launching a new advertising campaign.
Deep webThe deep web, invisible web, or hidden web are parts of the World Wide Web whose contents are not indexed by standard web search-engine programs. This is in contrast to the "surface web", which is accessible to anyone using the Internet. Computer scientist Michael K. Bergman is credited with inventing the term in 2001 as a search-indexing term. Deep web sites can be accessed by a direct URL or IP address, but may require entering a password or other security information to access actual content.
