Publication

BookTubing Across Regions: Examining Differences based on Nonverbal and Verbal Cues

Daniel Gatica-Perez, Dinesh Babu Jayagopi
2019
Conference Papers

Abstract

BookTubers are a rapidly growing community in YouTube who shares content related to books. Previous literature has addressed problems related to automatically analyzing opinions and mood of video logs (vlogs) as a generic category in YouTube. Unfortunately, the population studied is not diverse. In this work, we study and compare some aspects of the geographic/cultural context of BookTube videos, comparing non-western (Indian) and Western populations. The role played by nonverbal and verbal cues in each of these contexts are analyzed automatically using audio, visual, and text features. The analysis shows that cultural context and popularity can be inferred to some degree using multimodal fusion of these features. The best obtained results are an average precision-recall score of 0.98 with Random Forest in a binary India vs. Western video classification task, and 0.75 in inferring binary popularity levels of BookTube videos.

Official source

https://infoscience.epfl.ch/entities/publication/09a2e5a8-d05e-42b0-be5e-583b8ce8e67f

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Daniel Gatica-Perez, Dinesh Babu Jayagopi
2019
Conference Papers

Abstract

Official source

https://infoscience.epfl.ch/entities/publication/09a2e5a8-d05e-42b0-be5e-583b8ce8e67f

About this result

Related concepts (32)

Cross-cultural communication

Cross-cultural communication is a field of study investigating how people from differing cultural backgrounds communicate, in similar and different ways among themselves, and how they endeavor to communicate across cultures. Intercultural communication is a related field of study. During the Cold War, the economy of the United States was largely self-contained because the world was polarized into two separate and competing powers: the East and the West.

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Cultural diversity is the quality of diverse or different cultures, as opposed to monoculture. It has a variety of meanings in different contexts, sometimes applying to cultural artefacts like music recordings or art works in museums, and sometimes applying to the variety of human cultures or traditions in a specific region, or in the world as a whole. It can also refer to the inclusion of different cultural perspectives in an organization or society.

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