Publication

#Drink Or #Drunk: Multimodal Signals and Drinking Practices on Instagram

2019
Conference Papers

Abstract

The understanding of alcohol consumption patterns, especially those indicating negative drinking behavior, is an important issue to researchers and health policymakers. On social media, people share daily activities, including alcohol consumption, representing these moments through images and text. This work, using a five-year dataset from Instagram, analyzes what machine-extracted textual and visual cues reveal about trends of casual drinking (concepts gathered around #drink) and possible negative drinking (concepts gathered around #drunk). Our analysis reveals that #drunk posts occur more frequently in party occasions and nightlife locations, with a higher presence of people, while #drink posts occur at food locations, with a higher presence of drink containers. Manual coding further shows that #drunk posts have a higher chance of being perceived as potentially objectionable. A random forest classifier shows that #drink and #drunk posts can be discriminated with accuracy up to 82.3%. These results have important implications for alcohol research among youth.

Official source

https://infoscience.epfl.ch/entities/publication/072731c4-e46d-4231-b38a-1c9597c23d43

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2019
Conference Papers

Abstract

Official source

https://infoscience.epfl.ch/entities/publication/072731c4-e46d-4231-b38a-1c9597c23d43

About this result

Related concepts (32)

Alcohol abuse

Alcohol abuse encompasses a spectrum of unhealthy alcohol drinking behaviors, ranging from binge drinking to alcohol dependence, in extreme cases resulting in health problems for individuals and large scale social problems such as alcohol-related crimes. Alcohol abuse was a psychiatric diagnosis in the DSM-IV, and has been merged with alcohol dependence into alcohol use disorder in the DSM-5. Globally, excessive alcohol consumption is the seventh leading risk factor for both death and the burden of disease and injury, representing 5.

Binge drinking

Binge drinking, or heavy episodic drinking, is drinking alcoholic beverages with an intention of becoming intoxicated by heavy consumption of alcohol over a short period of time, but definitions (see below) vary considerably. Binge drinking is a style of drinking that is popular in several countries worldwide, and overlaps somewhat with social drinking since it is often done in groups. The degree of intoxication however, varies between and within various cultures that engage in this practice.

Drinking culture

Drinking culture is the set of traditions and social behaviors that surround the consumption of alcoholic beverages as a recreational drug and social lubricant. Although alcoholic beverages and social attitudes toward drinking vary around the world, nearly every civilization has independently discovered the processes of brewing beer, fermenting wine and distilling spirits. Alcohol and its effects have been present in societies throughout history.