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Lecture

Association Rules

In course

CS-423: Distributed information systems

This course introduces the foundations of information retrieval, data mining and knowledge bases, which constitute the foundations of today's Web-based distributed information systems. ...

Description

This lecture covers Association Rule Mining, focusing on finding rules like Body → Head with support and confidence measures, illustrated with a shopping basket analysis example. It explains single- and multi-dimensional rules, scoring functions, the Apriori algorithm, and the steps involved in mining association rules.

Instructor

Karl Aberer

Karl Aberer received his PhD in mathematics in 1991 from the ETH Zürich. From 1991 to 1992 he was postdoctoral fellow at the International Computer Science Institute (ICSI) at the University of California, Berkeley. In 1992, he joined the Integrated Publication and Information Systems institute (IPSI) of GMD in Germany, where he was leading the research division Open Adaptive Information Management Systems. In 2000 he joined EPFL as full professor. Since 2005 he is the director of the Swiss National Research Center for Mobile Information and Communication Systems ( NCCR-MICS, www.mics.ch ). He is member of the editorial boards of VLDB Journal, ACM Transaction on Autonomous and Adaptive Systems and World Wide Web Journal. He has been consulting for the Swiss government in research and science policy as a member of the Swiss Research and Technology Council ( SWTR ) from 2003 - 2011.

Official source

Related concepts (16)

Association rule learning

Association rule learning is a rule-based machine learning method for discovering interesting relations between variables in large databases. It is intended to identify strong rules discovered in databases using some measures of interestingness. In any given transaction with a variety of items, association rules are meant to discover the rules that determine how or why certain items are connected.

Sequential pattern mining

Sequential pattern mining is a topic of data mining concerned with finding statistically relevant patterns between data examples where the values are delivered in a sequence. It is usually presumed that the values are discrete, and thus time series mining is closely related, but usually considered a different activity. Sequential pattern mining is a special case of structured data mining. There are several key traditional computational problems addressed within this field.

Data mining

Data mining is the process of extracting and discovering patterns in large data sets involving methods at the intersection of machine learning, statistics, and database systems. Data mining is an interdisciplinary subfield of computer science and statistics with an overall goal of extracting information (with intelligent methods) from a data set and transforming the information into a comprehensible structure for further use. Data mining is the analysis step of the "knowledge discovery in databases" process, or KDD.

Three-dimensional space

In geometry, a three-dimensional space (3D space, 3-space or, rarely, tri-dimensional space) is a mathematical space in which three values (coordinates) are required to determine the position of a point. Most commonly, it is the three-dimensional Euclidean space, the Euclidean n-space of dimension n=3 that models physical space. More general three-dimensional spaces are called 3-manifolds. Technically, a tuple of n numbers can be understood as the Cartesian coordinates of a location in a n-dimensional Euclidean space.

Seven-dimensional cross product

In mathematics, the seven-dimensional cross product is a bilinear operation on vectors in seven-dimensional Euclidean space. It assigns to any two vectors a, b in \mathbb{R}^7 a vector a × b also in \mathbb{R}^7. Like the cross product in three dimensions, the seven-dimensional product is anticommutative and a × b is orthogonal both to a and to b. Unlike in three dimensions, it does not satisfy the Jacobi identity, and while the three-dimensional cross product is unique up to a sign, there are many seven-dimensional cross products.

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Explores Association Rule Mining, Apriori algorithm, and rule generation using support and confidence.

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