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Concept

Digital marketing

Related publications (24)

Diffusion of connected and autonomous vehicles concerning mode choice, policy interventions and sustainability impacts: A system dynamics modelling study

Evangelos Paschalidis

Connected and autonomous vehicles (CAV) have seen a rapid development over the past decade. However, wide diffusion of high level CAVs is still decades to come, and will depend on many technological, policy and public acceptance factors. Merging a traditio ...

ELSEVIER SCI LTD2023

Promoting synergies for sustainability through peer-to-peer sharing: an analysis of drivers and barriers

Claudia Rebeca Binder Signer, Ralph Hansmann

Peer-to-peer (P2P) sharing may foster sustainability synergistically by saving resources, reducing costs and promoting satisfaction of consumer needs and social connectivity. A survey of Swiss and Swedish consumers (N = 1522) was conducted to analyze drive ...

TAYLOR & FRANCIS INC2023

On Artificial Intelligence and Manipulation

Marcello Ienca

The increasing diffusion of novel digital and online sociotechnical systems for arational behavioral influence based on Artificial Intelligence (AI), such as social media, microtargeting advertising, and personalized search algorithms, has brought about ne ...

SPRINGER2023

Real-time Self-contact Retargeting of Avatars down to Finger Level

Ronan Boulic, Bruno Herbelin, Mathias Guy Delahaye

We interact with the world through a body that includes hands and fingers. Likewise, providing an avatar allowing the control of a virtual body with fingers is an important step to improve the user experience in VR. When the user and their avatar skeleton ...

The Eurographics Association2023

Lausanne Historical Censuses Dataset HTR 35k

Rémi Guillaume Petitpierre, Lucas Arnaud André Rappo, Marion Kramer

This training dataset includes a total of 34,913 manually transcribed text segments. It is dedicated to the handwritten text recognition (HTR) of historical sources, typically tabular records, such as censuses. This dataset is based on a sample of 83 pages ...

Zenodo2023

Impact of Digital and Non-Digital Urban Participatory Approaches on Public Access Conditions: An Evaluation Framework

Jens Ingensand, Thibaud Nicolas Chassin

The gradual institutionalization of public participation increasingly compels local authorities to partially share their power over the transformation of urban areas. The smooth running of a participatory session is based on selecting the appropriate type ...

MDPI2021

Using “proof of personhood” to tackle social media risks

Bryan Alexander Ford, Aengus Killian Collins

The ease of creating fake virtual identities plays an important role in shaping the way information — and misinformation — circulates online. Social media platforms are increasingly prominent in shaping public debates, and the tension between online anonym ...

International Risk Governance Center (IRGC)2021

Robotically-Fabricated Nexorades from Whole Timber

Yves Weinand, Aryan Rezaei Rad, Petras Vestartas

This paper introduces the conceptual design of sustainable timber structures using raw wood. It pre-sents a workflow for systematically generating Nexorades using a tiling method for multi-valence quad subdivided surfaces. The system is designed based on a ...

2021

A Digital Platform connecting Academia and Small Businesses: An opportunity for Knowledge Management Experiments

Quentin Adrien Cavillier

Digital transformation is one of the biggest phenomena of this decade. One enabler of this revolution was cloud computing. Today, software engineers can deliver software as a service (SaaS), which is accessible to users through the Internet. Slack, Shopify ...

EPFL2019

Privacy in Recommender Systems

Mahsa Taziki

The upsurge in the number of web users over the last two decades has resulted in a significant growth of online information. Recommenders are machine learning approach and are becoming one of the main ways to navigate the Internet. They recommend appropria ...

EPFL2018

Dynamic Product Portfolio Management with Life Cycle Considerations

Ralf Seifert, Isik Bicer

We consider a portfolio of products in which each product probabilistically transitions through various life cycle stages. The evolution through these life cycle stages is impacted by both marketing support and product launch decisions, which are bound by ...

2016

Individual and Inter-related Action Unit Detection in Videos for Affect Recognition

Anil Yuce

The human face has evolved to become the most important source of non-verbal information that conveys our affective, cognitive and mental state to others. Apart from human to human communication facial expressions have also become an indispensable componen ...

EPFL2016

Padoc: Enabling social networking in proximity

Denis Gillet, Adrian Christian Holzer

Apps supporting social networking in proximity are gaining momentum as they enable both augmenting face-to-face interaction with a digital channel (e.g. classroom interaction systems) and augmenting digital interaction by providing a local real life feelin ...

Elsevier Science Bv2016

Profit Optimization for Wireless Video Broadcasting Systems Based on Polymatroidal Analysis

Pascal Frossard

This study addresses the problem of profit maximization between wireless service providers (WSPs) and content providers (CPs) in wireless broadcasting systems, while simultaneously providing high quality of experience for end-users (EUs). We first study th ...

2015

Associations among Household Characteristics, Vehicle Characteristics and Emissions Failures: An Application of Targeted Marketing Data

Michel Bierlaire, Stefan Yves Gabriel Binder

Many U.S. cities use vehicle emissions testing programs to improve air quality by identifying gross polluting vehicles and requiring their owners to make emissions-related repairs. All vehicles that meet certain criteria must pass an emissions test as part ...

Pergamon-Elsevier Science Ltd2014

Security, Privacy and Economics of Online Advertising

Nevena Vratonjic

Online advertising is at the core of today’s Web: it is the main business model, generating large annual revenues expressed in tens of billions of dollars that sponsor most of the online content and services. Online advertising consists of delivering marke ...

EPFL2013

Inventory Management with Working Capital Restrictions

Cristopher Ariel Zeballos Avila

Working capital restrictions can have disruptive effects on the coordination of the operations and finances of a company. Working capital restrictions may limit the inventory ordering power, reduce revenues, and increase the use of high premium debt. It ma ...

EPFL2013

An Adaptive Approach for Online Segmentation of Multi-Dimensional Mobile Data

Karl Aberer, Zhixian Yan, Tian Guo

With increasing availability of mobile sensing devices including smartphones, online mobile data segmentation becomes an important topic in reconstructing and understanding mobile data. Traditional approaches like online time series segmentation either use ...

2012

Efficient Scanning for EM Based Target Localization

Pascal Fua, Graham Knott, Raphael Sznitman, Aurélien Lucchi, Natasa Pjescic-Emedi

For biologists studying the morphology of cells, Electron Microscopy (EM) is the method of choice with its {\it nm} resolution, across increasingly larger volumes. However, the time necessary to acquire such image series is long and often limits the amount ...

2012

Estimating spillover benefits of large R&D projects: application of real options modelling approach to the case of thermonuclear fusion R&D programme

Edgard Gnansounou

This paper is focused on the analysis of spillover benefits of the ongoing R&D programme on thermonuclear fusion technology. The spillover effects are understood here as positive externalities of publicly funded R&D, demonstration and deployment (RDDD) act ...

Elsevier2012